Our Company Values

Our History

Since 1975, BowhunterSuperstore.com has been serving archery and hunting enthusiasts worldwide.

Offering an unprecedented assortment of archery and hunting equipment, Bowhunters Superstore is an outdoor industry leading retailer. Bowhunters Superstore offers same day shipping on thousands of items.

The experienced team at Bowhunters Superstore is committed to helping archery and hunting enthusiasts fulfill their passion for the great outdoors. And just like you, we are passionately driven enthusiasts propelled by the pursuit of exploration.

Our Values

PEOPLE FIRST / Partnerships / Empathy / Care

We understand that all people are people, none greater or lesser than another.

We strive to build mutually beneficial relationships on foundations of solid trust and communication with our various stakeholders.

EXCELLENCE / Quality / Inspired/ Greatness

We will aim for perfection and achieve excellence in all we do.

In everything we do, we will maintain the highest standards – our standards. “Plus One” service will be commonplace from the routine and tactical to the strategic and long-term oriented. Every action will be pursued with excellence.

ACCOUNTABILITY / Character / Integrity / Professionalism

As iron sharpens iron, so we sharpen one another.

We believe that true accountability comes first from the individual (internal accountability) and then from the organization as represented by our superiors, peers, and direct reports (external accountability).

We take ownership of our responsibilities while maintaining open communication, admitting fault and asking for help when needed whereby we create mutual accountability.

CLARITY / Communication / Truth / Kindness

We will never trade the truth of Kindness for the lie of Niceness.

We have the awareness and ability to understand and accept the feelings of others and treat them with respect and compassion. This includes our responsibility to communicate candidly and constructively in a timely fashion while maintaining dignity.

ENGAGEMENT/ Stewardship / Philanthropy / Community

We’ve received and are grateful; therefore, we give.

Of our time, talents, and resources, we are generous and committed to improving the wellbeing of our neighbors, locally and globally. We encourage our team to take advantage of our culture that includes family and community focus, flexibility, and fun. We understand and respect the importance of healthy lives, seeking to promote them both internally and externally.